Social Media & Digital Marketing for Visit Rosendale
Account Objective: Attract target market of men and women who may have interest in coming to Rosendale NY
The Strategy: Grow the account organically with powerful content, targeted hashtags and daily engagement.
The Outcome: Engaging content and lifestyle product photography [also provided by LACE Photo Media] draws engaged followers who are excited to interact and purchase products.
Post Highlights
A very powerful post, two accounts flagged this post to save for later. Coupled with high engagement and visibility, this post brought your account 5 profile visits and reached over 500 accounts, being viewed by more than 25% of accounts that were not following you.
This post received over 160 likes and was commented on by local businesses and people. This is a great example of what relatable content can do for your account and your algorithm. This post was also flagged by four different users. Users that identify with content will engage with your account and be open to the account advertising.
This post received high engagement and brought the account a new follower. This post also encouraged 15 new profile visits and three users flagged the content to save for later. One user shared this post in a private message and more than half of the accounts reached were not already following you, making this post highly visible for viewers searching a location or hashtag.
This nature post is great filler content that spurs excitement for the account and the beauty of Rosendale NY, encouraging users that are not native to the Hudson Valley area. Like many of the other posts, this post was flagged by and commented on by several accounts, increasing the algorithm of @visitrosendale
The Monthly Statistics
On average, Visit Rosendale has gained 389 followers per month
Your profile was viewed more than 600 times per week
You engaged with more than 600 accounts per day
Your posts received an average of 4 comments and 103 likes
56% of your followers are women and 44% of them are men
Most of your followers range in age from 25 years old to 44 years old
Your followers reside in New York, Kingston, Rosendale, New Paltz, and Gardiner
In three month’s time, Visit Rosendale has experienced incredible growth.
Social media management of Visit Rosendale’s account began on October 10, 2018 and completes on January 10, 2018. Social Media management includes photography + content creation + hashtag research + engagement + and growth.