Website Case Study | Dolce Living
Homepage BEFORE
The Problem
-Text heavy
-Excessive scrolling for a small return of info
-Images ‘below the fold’ were a missed first impression
-Lacking a clear call to action was a missed opportunity for client conversions
-Did not appear high end or feel like a premium service
+The Ask: Keep the copy + the branding but make it high end
Homepage AFTER
The Solution
+Image forward ‘above the fold’ for immediate visual cues that point to their service
+Messaging and visuals speak the same brand language
+Limited scrolling leads to timely + intentional information delivery
+Clear call to action for increased client leads and conversions
+Editorial style layout for a high end feel that points to their premium service
Custom branded graphics align copy with visual messaging
Explore the full website here: https://dolce-living.com
The reviews are in and Dolce’s experience was just as sweet as their new website
